Global Digital Marketing Software (DMS) Market Size, Status and Forecast 2019-2025

Published On: Jul 2019

Format: PDF

Publisher: QY Research

Pages: 95

Report ID: 19420

DMS is a tool that enables the execution of marketing activities and campaigns across multiple digital channels such as email and social media. It also analyzes real-time data or all marketing activities to calculate efficiency scores of marketing campaigns.
Enterprises are exponentially increasing the budget allocation for digital advertising and marketing. Digital marketing software (DMS) directs the digital marketing activities and estimates the sales revenue and result. In addition, DMS also tracks the ROI after any digital marketing activity while tracking the marketing activities. Digital marketing strategies employed by companies decides the success of the organization and is used as competitive tool. Enterprises with a well-designed and unified digital marketing strategy easily attain competitive advantage in the marketing automation market.
The digital marketing software (DMS) market is fragmented owing to the presence of numerous manufacturers. This market report identifies the competitiveness of the market with the wide product offerings of the key marketing software companies.
The Americas will be the major revenue contributor to the marketing automation market throughout the forecast period owing to the steady economic growth and development of the industrial sector. Also, the increased internet penetration and the presence of several DMS manufacturers will drive the growth potential of the Americas for investment in the digital marketing software (DMS) market.
In 2018, the global Digital Marketing Software (DMS) market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global Digital Marketing Software (DMS) status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Digital Marketing Software (DMS) development in United States, Europe and China.

The key players covered in this study
Adobe Systems
IBM
Oracle
SAP
Salesforce
...

Market segment by Type, the product can be split into
Cloud-based model
On-premises model

Market segment by Application, split into
Smart phones
Laptops
PCs
Others

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Digital Marketing Software (DMS) status, future forecast, growth opportunity, key market and key players.
To present the Digital Marketing Software (DMS) development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Digital Marketing Software (DMS) are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Digital Marketing Software (DMS) Market Size Growth Rate by Type (2014-2025)
1.4.2 Cloud-based model
1.4.3 On-premises model
1.5 Market by Application
1.5.1 Global Digital Marketing Software (DMS) Market Share by Application (2014-2025)
1.5.2 Smart phones
1.5.3 Laptops
1.5.4 PCs
1.5.5 Others
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Digital Marketing Software (DMS) Market Size
2.2 Digital Marketing Software (DMS) Growth Trends by Regions
2.2.1 Digital Marketing Software (DMS) Market Size by Regions (2014-2025)
2.2.2 Digital Marketing Software (DMS) Market Share by Regions (2014-2019)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Digital Marketing Software (DMS) Market Size by Manufacturers
3.1.1 Global Digital Marketing Software (DMS) Revenue by Manufacturers (2014-2019)
3.1.2 Global Digital Marketing Software (DMS) Revenue Market Share by Manufacturers (2014-2019)
3.1.3 Global Digital Marketing Software (DMS) Market Concentration Ratio (CR5 and HHI)
3.2 Digital Marketing Software (DMS) Key Players Head office and Area Served
3.3 Key Players Digital Marketing Software (DMS) Product/Solution/Service
3.4 Date of Enter into Digital Marketing Software (DMS) Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Digital Marketing Software (DMS) Market Size by Type (2014-2019)
4.2 Global Digital Marketing Software (DMS) Market Size by Application (2014-2019)

5 United States
5.1 United States Digital Marketing Software (DMS) Market Size (2014-2019)
5.2 Digital Marketing Software (DMS) Key Players in United States
5.3 United States Digital Marketing Software (DMS) Market Size by Type
5.4 United States Digital Marketing Software (DMS) Market Size by Application

6 Europe
6.1 Europe Digital Marketing Software (DMS) Market Size (2014-2019)
6.2 Digital Marketing Software (DMS) Key Players in Europe
6.3 Europe Digital Marketing Software (DMS) Market Size by Type
6.4 Europe Digital Marketing Software (DMS) Market Size by Application

7 China
7.1 China Digital Marketing Software (DMS) Market Size (2014-2019)
7.2 Digital Marketing Software (DMS) Key Players in China
7.3 China Digital Marketing Software (DMS) Market Size by Type
7.4 China Digital Marketing Software (DMS) Market Size by Application

8 Japan
8.1 Japan Digital Marketing Software (DMS) Market Size (2014-2019)
8.2 Digital Marketing Software (DMS) Key Players in Japan
8.3 Japan Digital Marketing Software (DMS) Market Size by Type
8.4 Japan Digital Marketing Software (DMS) Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Digital Marketing Software (DMS) Market Size (2014-2019)
9.2 Digital Marketing Software (DMS) Key Players in Southeast Asia
9.3 Southeast Asia Digital Marketing Software (DMS) Market Size by Type
9.4 Southeast Asia Digital Marketing Software (DMS) Market Size by Application

10 India
10.1 India Digital Marketing Software (DMS) Market Size (2014-2019)
10.2 Digital Marketing Software (DMS) Key Players in India
10.3 India Digital Marketing Software (DMS) Market Size by Type
10.4 India Digital Marketing Software (DMS) Market Size by Application

11 Central & South America
11.1 Central & South America Digital Marketing Software (DMS) Market Size (2014-2019)
11.2 Digital Marketing Software (DMS) Key Players in Central & South America
11.3 Central & South America Digital Marketing Software (DMS) Market Size by Type
11.4 Central & South America Digital Marketing Software (DMS) Market Size by Application

12 International Players Profiles
12.1 Adobe Systems
12.1.1 Adobe Systems Company Details
12.1.2 Company Description and Business Overview
12.1.3 Digital Marketing Software (DMS) Introduction
12.1.4 Adobe Systems Revenue in Digital Marketing Software (DMS) Business (2014-2019)
12.1.5 Adobe Systems Recent Development
12.2 IBM
12.2.1 IBM Company Details
12.2.2 Company Description and Business Overview
12.2.3 Digital Marketing Software (DMS) Introduction
12.2.4 IBM Revenue in Digital Marketing Software (DMS) Business (2014-2019)
12.2.5 IBM Recent Development
12.3 Oracle
12.3.1 Oracle Company Details
12.3.2 Company Description and Business Overview
12.3.3 Digital Marketing Software (DMS) Introduction
12.3.4 Oracle Revenue in Digital Marketing Software (DMS) Business (2014-2019)
12.3.5 Oracle Recent Development
12.4 SAP
12.4.1 SAP Company Details
12.4.2 Company Description and Business Overview
12.4.3 Digital Marketing Software (DMS) Introduction
12.4.4 SAP Revenue in Digital Marketing Software (DMS) Business (2014-2019)
12.4.5 SAP Recent Development
12.5 Salesforce
12.5.1 Salesforce Company Details
12.5.2 Company Description and Business Overview
12.5.3 Digital Marketing Software (DMS) Introduction
12.5.4 Salesforce Revenue in Digital Marketing Software (DMS) Business (2014-2019)
12.5.5 Salesforce Recent Development

13 Market Forecast 2019-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2019-2025)
13.10 Market Size Forecast by Application (2019-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details