Global Real-Time Marketing Software Market Size, Status and Forecast 2019-2025

Published On: Jul 2019

Format: PDF

Publisher: QY Research

Pages: 98

Report ID: 19557

Real-time marketing is marketing performed "on-the-fly" to determine an appropriate or optimal approach to a particular customer at a particular time and place. It is a form of market research inbound marketing that seeks the most appropriate offer for a given customer sales opportunity, reversing the traditional outbound marketing (or interruption marketing) which aims to acquire appropriate customers for a given 'pre-defined' offer. The dynamic 'just-in-time' decision making behind a real-time offer aims to exploit a given customer interaction defined by web-site clicks or verbal contact centre conversation.
In 2018, the global Real-Time Marketing Software market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global Real-Time Marketing Software status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Real-Time Marketing Software development in United States, Europe and China.

The key players covered in this study
IBM
Oracle
Pegasystems
SAP SE
Salesforce.com
Darwin Pricing
Pega
Pinpoint Systems

Market segment by Type, the product can be split into
Cloud-Based
On-premises

Market segment by Application, split into
BFSI
IT and Telecom
Healthcare
Retail
Media and Entertainment
Manufacturing
Others

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Real-Time Marketing Software status, future forecast, growth opportunity, key market and key players.
To present the Real-Time Marketing Software development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Real-Time Marketing Software are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Real-Time Marketing Software Market Size Growth Rate by Type (2014-2025)
1.4.2 Cloud-Based
1.4.3 On-premises
1.5 Market by Application
1.5.1 Global Real-Time Marketing Software Market Share by Application (2014-2025)
1.5.2 BFSI
1.5.3 IT and Telecom
1.5.4 Healthcare
1.5.5 Retail
1.5.6 Media and Entertainment
1.5.7 Manufacturing
1.5.8 Others
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Real-Time Marketing Software Market Size
2.2 Real-Time Marketing Software Growth Trends by Regions
2.2.1 Real-Time Marketing Software Market Size by Regions (2014-2025)
2.2.2 Real-Time Marketing Software Market Share by Regions (2014-2019)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Real-Time Marketing Software Market Size by Manufacturers
3.1.1 Global Real-Time Marketing Software Revenue by Manufacturers (2014-2019)
3.1.2 Global Real-Time Marketing Software Revenue Market Share by Manufacturers (2014-2019)
3.1.3 Global Real-Time Marketing Software Market Concentration Ratio (CR5 and HHI)
3.2 Real-Time Marketing Software Key Players Head office and Area Served
3.3 Key Players Real-Time Marketing Software Product/Solution/Service
3.4 Date of Enter into Real-Time Marketing Software Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Real-Time Marketing Software Market Size by Type (2014-2019)
4.2 Global Real-Time Marketing Software Market Size by Application (2014-2019)

5 United States
5.1 United States Real-Time Marketing Software Market Size (2014-2019)
5.2 Real-Time Marketing Software Key Players in United States
5.3 United States Real-Time Marketing Software Market Size by Type
5.4 United States Real-Time Marketing Software Market Size by Application

6 Europe
6.1 Europe Real-Time Marketing Software Market Size (2014-2019)
6.2 Real-Time Marketing Software Key Players in Europe
6.3 Europe Real-Time Marketing Software Market Size by Type
6.4 Europe Real-Time Marketing Software Market Size by Application

7 China
7.1 China Real-Time Marketing Software Market Size (2014-2019)
7.2 Real-Time Marketing Software Key Players in China
7.3 China Real-Time Marketing Software Market Size by Type
7.4 China Real-Time Marketing Software Market Size by Application

8 Japan
8.1 Japan Real-Time Marketing Software Market Size (2014-2019)
8.2 Real-Time Marketing Software Key Players in Japan
8.3 Japan Real-Time Marketing Software Market Size by Type
8.4 Japan Real-Time Marketing Software Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Real-Time Marketing Software Market Size (2014-2019)
9.2 Real-Time Marketing Software Key Players in Southeast Asia
9.3 Southeast Asia Real-Time Marketing Software Market Size by Type
9.4 Southeast Asia Real-Time Marketing Software Market Size by Application

10 India
10.1 India Real-Time Marketing Software Market Size (2014-2019)
10.2 Real-Time Marketing Software Key Players in India
10.3 India Real-Time Marketing Software Market Size by Type
10.4 India Real-Time Marketing Software Market Size by Application

11 Central & South America
11.1 Central & South America Real-Time Marketing Software Market Size (2014-2019)
11.2 Real-Time Marketing Software Key Players in Central & South America
11.3 Central & South America Real-Time Marketing Software Market Size by Type
11.4 Central & South America Real-Time Marketing Software Market Size by Application

12 International Players Profiles
12.1 IBM
12.1.1 IBM Company Details
12.1.2 Company Description and Business Overview
12.1.3 Real-Time Marketing Software Introduction
12.1.4 IBM Revenue in Real-Time Marketing Software Business (2014-2019)
12.1.5 IBM Recent Development
12.2 Oracle
12.2.1 Oracle Company Details
12.2.2 Company Description and Business Overview
12.2.3 Real-Time Marketing Software Introduction
12.2.4 Oracle Revenue in Real-Time Marketing Software Business (2014-2019)
12.2.5 Oracle Recent Development
12.3 Pegasystems
12.3.1 Pegasystems Company Details
12.3.2 Company Description and Business Overview
12.3.3 Real-Time Marketing Software Introduction
12.3.4 Pegasystems Revenue in Real-Time Marketing Software Business (2014-2019)
12.3.5 Pegasystems Recent Development
12.4 SAP SE
12.4.1 SAP SE Company Details
12.4.2 Company Description and Business Overview
12.4.3 Real-Time Marketing Software Introduction
12.4.4 SAP SE Revenue in Real-Time Marketing Software Business (2014-2019)
12.4.5 SAP SE Recent Development
12.5 Salesforce.com
12.5.1 Salesforce.com Company Details
12.5.2 Company Description and Business Overview
12.5.3 Real-Time Marketing Software Introduction
12.5.4 Salesforce.com Revenue in Real-Time Marketing Software Business (2014-2019)
12.5.5 Salesforce.com Recent Development
12.6 Darwin Pricing
12.6.1 Darwin Pricing Company Details
12.6.2 Company Description and Business Overview
12.6.3 Real-Time Marketing Software Introduction
12.6.4 Darwin Pricing Revenue in Real-Time Marketing Software Business (2014-2019)
12.6.5 Darwin Pricing Recent Development
12.7 Pega
12.7.1 Pega Company Details
12.7.2 Company Description and Business Overview
12.7.3 Real-Time Marketing Software Introduction
12.7.4 Pega Revenue in Real-Time Marketing Software Business (2014-2019)
12.7.5 Pega Recent Development
12.8 Pinpoint Systems
12.8.1 Pinpoint Systems Company Details
12.8.2 Company Description and Business Overview
12.8.3 Real-Time Marketing Software Introduction
12.8.4 Pinpoint Systems Revenue in Real-Time Marketing Software Business (2014-2019)
12.8.5 Pinpoint Systems Recent Development

13 Market Forecast 2019-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2019-2025)
13.10 Market Size Forecast by Application (2019-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details