Global Video Games Advertising Market Size, Status, Research and Forecast 2019-2025

Published On: Jul 2019

Format: PDF

Publisher: QY Research

Pages: 104

Report ID: 3691

Video games are electronic games that require a video device for the user interface of the game. The device can be a mobile display or a PC monitor, or a TV screen. Based on the electronic system employed, they are categorized in the form of platforms such as mobile, PC, and TV. Different types of games are available for a number of gaming platforms. Video games are available in two major formats - physical and digital. The physical format comes in the form of compact discs, which are used while playing the game. In the digital format, the game is downloaded and played.
According to the report, one of the major drivers for this market is Increasing growth of the HDR technology. HDR is a technology for displaying a wider range of color tones with more emphasis on details.
In 2018, the global Video Games Advertising market size was xx million US$ and it is expected to reach xx million US$ by the end of 2025, with a CAGR of xx% during 2019-2025.

This report focuses on the global Video Games Advertising status, future forecast, growth opportunity, key market and key players. The study objectives are to present the Video Games Advertising development in United States, Europe and China.

The key players covered in this study
BrightRoll
Flurry
Google
InMobi
AppNexus
Byyd
Fiksu
IAD
Kiip
Matomy Media
Millennial Media
Platform One
MobPartner
MoPub
Tapjoy
SpotXchange
Tremor Video
TubeMogul

Market segment by Type, the product can be split into
Reward-Based Video Game Advertising
Banner Video Game Advertising
Native Video Game Advertising

Market segment by Application, split into
Commercial 
Service Industry 
Manufacturing Industry
Others

Market segment by Regions/Countries, this report covers
United States
Europe
China
Japan
Southeast Asia
India
Central & South America

The study objectives of this report are:
To analyze global Video Games Advertising status, future forecast, growth opportunity, key market and key players.
To present the Video Games Advertising development in United States, Europe and China.
To strategically profile the key players and comprehensively analyze their development plan and strategies.
To define, describe and forecast the market by product type, market and key regions.

In this study, the years considered to estimate the market size of Video Games Advertising are as follows:
History Year: 2014-2018
Base Year: 2018
Estimated Year: 2019
Forecast Year 2019 to 2025
For the data information by region, company, type and application, 2018 is considered as the base year. Whenever data information was unavailable for the base year, the prior year has been considered.

Table of Contents

1 Report Overview
1.1 Study Scope
1.2 Key Market Segments
1.3 Players Covered
1.4 Market Analysis by Type
1.4.1 Global Video Games Advertising Market Size Growth Rate by Type (2014-2025)
1.4.2 Reward-Based Video Game Advertising
1.4.3 Banner Video Game Advertising
1.4.4 Native Video Game Advertising
1.5 Market by Application
1.5.1 Global Video Games Advertising Market Share by Application (2014-2025)
1.5.2 Commercial 
1.5.3 Service Industry 
1.5.4 Manufacturing Industry
1.5.5 Others
1.6 Study Objectives
1.7 Years Considered

2 Global Growth Trends
2.1 Video Games Advertising Market Size
2.2 Video Games Advertising Growth Trends by Regions
2.2.1 Video Games Advertising Market Size by Regions (2014-2025)
2.2.2 Video Games Advertising Market Share by Regions (2014-2019)
2.3 Industry Trends
2.3.1 Market Top Trends
2.3.2 Market Drivers
2.3.3 Market Opportunities

3 Market Share by Key Players
3.1 Video Games Advertising Market Size by Manufacturers
3.1.1 Global Video Games Advertising Revenue by Manufacturers (2014-2019)
3.1.2 Global Video Games Advertising Revenue Market Share by Manufacturers (2014-2019)
3.1.3 Global Video Games Advertising Market Concentration Ratio (CR5 and HHI)
3.2 Video Games Advertising Key Players Head office and Area Served
3.3 Key Players Video Games Advertising Product/Solution/Service
3.4 Date of Enter into Video Games Advertising Market
3.5 Mergers & Acquisitions, Expansion Plans

4 Breakdown Data by Type and Application
4.1 Global Video Games Advertising Market Size by Type (2014-2019)
4.2 Global Video Games Advertising Market Size by Application (2014-2019)

5 United States
5.1 United States Video Games Advertising Market Size (2014-2019)
5.2 Video Games Advertising Key Players in United States
5.3 United States Video Games Advertising Market Size by Type
5.4 United States Video Games Advertising Market Size by Application

6 Europe
6.1 Europe Video Games Advertising Market Size (2014-2019)
6.2 Video Games Advertising Key Players in Europe
6.3 Europe Video Games Advertising Market Size by Type
6.4 Europe Video Games Advertising Market Size by Application

7 China
7.1 China Video Games Advertising Market Size (2014-2019)
7.2 Video Games Advertising Key Players in China
7.3 China Video Games Advertising Market Size by Type
7.4 China Video Games Advertising Market Size by Application

8 Japan
8.1 Japan Video Games Advertising Market Size (2014-2019)
8.2 Video Games Advertising Key Players in Japan
8.3 Japan Video Games Advertising Market Size by Type
8.4 Japan Video Games Advertising Market Size by Application

9 Southeast Asia
9.1 Southeast Asia Video Games Advertising Market Size (2014-2019)
9.2 Video Games Advertising Key Players in Southeast Asia
9.3 Southeast Asia Video Games Advertising Market Size by Type
9.4 Southeast Asia Video Games Advertising Market Size by Application

10 India
10.1 India Video Games Advertising Market Size (2014-2019)
10.2 Video Games Advertising Key Players in India
10.3 India Video Games Advertising Market Size by Type
10.4 India Video Games Advertising Market Size by Application

11 Central & South America
11.1 Central & South America Video Games Advertising Market Size (2014-2019)
11.2 Video Games Advertising Key Players in Central & South America
11.3 Central & South America Video Games Advertising Market Size by Type
11.4 Central & South America Video Games Advertising Market Size by Application

12 International Players Profiles
12.1 BrightRoll
12.1.1 BrightRoll Company Details
12.1.2 Company Description and Business Overview
12.1.3 Video Games Advertising Introduction
12.1.4 BrightRoll Revenue in Video Games Advertising Business (2014-2019)
12.1.5 BrightRoll Recent Development
12.2 Flurry
12.2.1 Flurry Company Details
12.2.2 Company Description and Business Overview
12.2.3 Video Games Advertising Introduction
12.2.4 Flurry Revenue in Video Games Advertising Business (2014-2019)
12.2.5 Flurry Recent Development
12.3 Google
12.3.1 Google Company Details
12.3.2 Company Description and Business Overview
12.3.3 Video Games Advertising Introduction
12.3.4 Google Revenue in Video Games Advertising Business (2014-2019)
12.3.5 Google Recent Development
12.4 InMobi
12.4.1 InMobi Company Details
12.4.2 Company Description and Business Overview
12.4.3 Video Games Advertising Introduction
12.4.4 InMobi Revenue in Video Games Advertising Business (2014-2019)
12.4.5 InMobi Recent Development
12.5 AppNexus
12.5.1 AppNexus Company Details
12.5.2 Company Description and Business Overview
12.5.3 Video Games Advertising Introduction
12.5.4 AppNexus Revenue in Video Games Advertising Business (2014-2019)
12.5.5 AppNexus Recent Development
12.6 Byyd
12.6.1 Byyd Company Details
12.6.2 Company Description and Business Overview
12.6.3 Video Games Advertising Introduction
12.6.4 Byyd Revenue in Video Games Advertising Business (2014-2019)
12.6.5 Byyd Recent Development
12.7 Fiksu
12.7.1 Fiksu Company Details
12.7.2 Company Description and Business Overview
12.7.3 Video Games Advertising Introduction
12.7.4 Fiksu Revenue in Video Games Advertising Business (2014-2019)
12.7.5 Fiksu Recent Development
12.8 IAD
12.8.1 IAD Company Details
12.8.2 Company Description and Business Overview
12.8.3 Video Games Advertising Introduction
12.8.4 IAD Revenue in Video Games Advertising Business (2014-2019)
12.8.5 IAD Recent Development
12.9 Kiip
12.9.1 Kiip Company Details
12.9.2 Company Description and Business Overview
12.9.3 Video Games Advertising Introduction
12.9.4 Kiip Revenue in Video Games Advertising Business (2014-2019)
12.9.5 Kiip Recent Development
12.10 Matomy Media
12.10.1 Matomy Media Company Details
12.10.2 Company Description and Business Overview
12.10.3 Video Games Advertising Introduction
12.10.4 Matomy Media Revenue in Video Games Advertising Business (2014-2019)
12.10.5 Matomy Media Recent Development
12.11 Millennial Media
12.12 Platform One
12.13 MobPartner
12.14 MoPub
12.15 Tapjoy
12.16 SpotXchange
12.17 Tremor Video
12.18 TubeMogul

13 Market Forecast 2019-2025
13.1 Market Size Forecast by Regions
13.2 United States
13.3 Europe
13.4 China
13.5 Japan
13.6 Southeast Asia
13.7 India
13.8 Central & South America
13.9 Market Size Forecast by Product (2019-2025)
13.10 Market Size Forecast by Application (2019-2025)

14 Analyst's Viewpoints/Conclusions

15 Appendix
15.1 Research Methodology
15.1.1 Methodology/Research Approach
15.1.1.1 Research Programs/Design
15.1.1.2 Market Size Estimation
12.1.1.3 Market Breakdown and Data Triangulation
15.1.2 Data Source
15.1.2.1 Secondary Sources
15.1.2.2 Primary Sources
15.2 Disclaimer
15.3 Author Details